Lumbermen’s and Therma-Tru have recently initiated a dynamic social media campaign with the goal of enhancing customer engagement and increasing sales leads for dealers. This approach uses digital marketing strategies to emphasize the distinctive qualities and benefits of their products. The campaign cleverly combines engaging content with targeted advertising to improve dealer visibility and stimulate customer interactions. Additionally, it encourages prospective buyers to easily connect with local dealers, streamlining the transition from online exploration to in-person transactions.
Top Dealers Recognized for Cabinet Sales
Last month, following our annual Product Fair, we hosted a special event to celebrate our top-performing dealers at The Atrium at Uccello’s in downtown Grand Rapids.
Making Safety Personal: Lumbermen’s Winter Safety Challenge
This winter, Lumbermen’s launched a Winter Safety Challenge designed to help employee owners reconnect with their personal “why” for working safely.
Lessons From the Show Floor: Rethinking Marketing in the New Year
Fresh conversations at our Product Fair revealed a few surprising marketing lessons. One simple mindset shift could change your results.
Deck the Door with Care: 5 Holiday Decorating Tips
The holidays are the perfect time to add warmth and cheer to your home’s exterior. But before you hang that wreath or wrap your garland, it’s important to make sure your décor won’t harm your door’s finish. These tips will help you create a festive look, without leaving a mark.
A Dealer’s Guide to Getting Found Online: Understanding SEO
A quick, plain-English guide to SEO basics that help your business show up in search and turn clicks into calls and quotes.
Managing Client Expectations in the Fall: A Guide for Residential Contractors
As temperatures drop and the days grow shorter, fall often becomes one of the busiest seasons for residential builders and contractors. While this seasonal rush can create valuable opportunities, it also brings challenges when it comes to managing client expectations.